Lessons From The Pandemic About How To Succeed With Virtual Events

When we can’t travel or host big events, we can turn to the lessons we learned from the Covid-19 pandemic to survive anything that comes our way. Event professionals, marketers and attendees have learned (and loved) much about connecting in a virtual world and what consumers, event attendees and professionals actually want when it comes to effective marketing. With a little creativity and by unleashing your teams to execute the best ideas, you can elevate your event from “just another” virtual tie-in to a once-in-a-lifetime experience that can create results, build loyalty and set your brand apart.

Virtual, Hybrid, In-Person: What’s The Best Event Strategy For Your Business?

A virtual event will be the best option if you are interested in sharing a limited amount of content and have no networking and other physical engagement plans with attendees. Also, virtual-only makes sense if you are looking at sourcing speakers, sponsors and volunteers from anywhere without securing huge travel expenses. Besides, virtual provides the opportunity for real-time event analytics that can be used to measure engagement, track poll results, facilitate Q&As, live chats, etc. When done right, virtual events can also help increase your event ROI.

The Future Of Virtual Events In 2022

In 2020, virtual events took the world by storm. In 2021, the vaccine roll-out let organizers experiment with hybrid events and realize their dynamic benefits.

2022 was meant to be the year organizers truly had the freedom to choose how they hosted their events. But emerging variants have made this impossible. The current situation drives our attention to the following question: will virtual events continue to be an integral part of all events in 2022?

The Complete Guide To Virtual Conferences

Virtual conferences offer planners and marketers a way to connect with a broader audience, often leading to higher registration numbers than in-person events as travel and cost are no longer burdens attendees must bear. In our new normal, virtual events have taken over. According to a survey conducted by PCMA, 79% of event planners are going virtual. 

4 Reasons Why Virtual Events Will Increase in 2022

Companies are finding virtual events more enjoyable and convenient than ever. According to a global survey by Kaltura, at least 48% of organizations planned to host more virtual events. Moreover, many companies foresee virtual events continuing into 2023 and beyond with many planning to host completely digital or hybrid events.

How to Promote Your Webinars Successfully in 2021

Webinars: What are they and why do people host them? What does having a successful webinar means? Is it just by having great content and speaker?

Webinar Statistics

Webinars offer the unique possibility to connect to potential clients, organize big meetings, coach or train staff and ultimately, add value to your users. The 2021 webinar statistics will help you decide which day of the week works best for invitations, when to start promoting, and how to engage your audience.